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Building Better Cultures


Hosted by Scott McInnes, founder of Inspiring Change, we talk to guests about how really good internal comms, engagement and leadership all contribute to 'Building Better Cultures'. We tend to shy away from theory and focus more on really practical advice, great stories and best-practice.

Please listen, like, share and comment - I'd love to hear your feedback.

Nov 16, 2023

Can clear communication and the power of the pen have a transformative impact on your business? Absolutely! Get ready to discover all the 'write stuff' as we explore the influence of intentional communication with the founder of High-Value Writing, Erin Lebaqz.

In this episode, Erin takes an in-depth look at how leaders can foster trust, respect, and belonging through thoughtful and deliberate writing, creating an environment where people feel supported and acknowledged. Being a good writer isn't solely about getting your message across; it's also about understanding your audience.

Erin emphasizes the importance of considering different cultures and generations in your writing and unveils the role of emotion, including the surprising credibility boost that can come from emojis.

Key discussions include:

  • The power of writing and the cost of miscommunication
  • Clarity: The key to confusion-free communication
  • Effective communication in a post-pandemic work environment
  • Leadership Models: Can written communication impact organisational culture?
  • Write like a leader: Tips on mastering intentional writing
  • The rising role of emotion in writing
  • Writing for you VS writing for others
  • The key to unlocking your writing confidence 

Plus lots more!

Erin provides all the tips for avoiding the high cost of miscommunication and shares the secret to boosting your writing confidence, reminding us that writing is situational, which we are all experts on. So, hit play now and get ready to build better cultures through the written word!

"The biggest connection in today's world between writing and business success is employee retention. People leave workplaces when they don't feel happy or appreciated or their growth is cared about. And where do we get those messages, through communication." – Erin Lebaqz.

ABOUT ERIN LEBAQZ

LinkedIn: https://www.linkedin.com/in/erinlebacqz/

Work:

https://www.highvaluewriting.com/

https://www.youtube.com/@HighValueWriting

 

Get the High-Value Writing book:

https://www.amazon.com/High-Value-Writing-Real-Strategies-Real-World/dp/1667805517


ABOUT SCOTT McINNES

Learn more about Scott McInnes, your host and the Founder and Director of Inspiring Change, by clicking here. 

ABOUT WORKVIVO:  

If you're struggling with communications in this time of new hybrid workplace conditions, click here to explore Workvivo, a collaboration platform that offers seamless digital integration. 

If you enjoyed this podcast, please consider clicking here to rate and review it! 

This podcast was proudly produced in partnership with Podlad.com