Sep 13, 2021
There is a reason that storytelling has been a primal means of communication dating back to our earliest tribal traditions. In this episode of Building Better Cultures, Scott McInnes’s guest, Eoghan Tomás McDermott explains why – and how – people across the spectrum of business, sports and public service arenas can benefit from deploying the power of narrative. All it takes is awareness, guidance and practice!
Managing Director of The Communications Clinic, Eoghan works with clients to help them put in place the building blocks for compelling communications, both internal and external. His expertise centers around three core competencies:
But it is storytelling that's the thread that links all of the above. Since its founding in 2008, The Communications Clinic has helped people at all levels of leadership identify, locate and articulate the personal, memorable details that make for effective communications. It’s a skill and rhetorical device that engages audiences with even the most abstract of data or statistics, bringing home the “why we should care.”
Eoghan shares compelling anecdotes about clients who have found their voice through articulating vivid details behind what otherwise might register simply as impersonal facts. He and Scott share stories about helping leaders find an authentic voice, one that communicates branding by reaching people in meaningful ways. Whether cultivating loyalty and commitment internally among company ranks or projecting an effective, resonant message outward to clients, the power of connection cannot be underestimated. Find out why – and how to begin building connections today!
KEY TAKEAWAYS
To learn more about the Building Better Cultures podcast and related services, visit www.buildingbettercultures.com
To discover Workvivo, a workplace communication platform that offers seamless digital integration, please click here.
ABOUT EOGHAN TOMAS MCDERMOTT
Company Website: https://communicationsclinic.ie/
Book: "The Career Doctor: How To Get - And Keep - The Job You Want
ABOUT SCOTT MCINNES
Learn more about Scott McInnes, Founder and Director
of Inspiring Change, by clicking here.
ABOUT WORKVIVO
To discover Workvivo, a workplace communication and
engagement platform that offers seamless digital integration,
please click here.